Branding 

Jinji focuses on the ethical practices and story behind trendy pieces targeted to streetwear enthusiasts.

 

Jinji" means 'to remember with reverence, to bear in mind, to keep in mind' which holds a significant meaning to the brand and its identity. Jinji aims to be remembered by everyone by in a good way. 'Jinji' also means "humanity, benevolence, kindness.'

; showing kindness and compassion to others

 

Jinji's apparel are all being sewn by the Refugee Sewing Community;